WELCOME TO BRANDING MATTERS

This is where we talk about a subject we love – branding. It’s our space to inspire and showcase the transformative power of great ideas and designs. A resource for you, packed with insights on the experiences and engagements that build meaningful branding connections that help you stand out.

Make your brand stand out in 2018

Each New Year we start off with new resolutions. Not just for ourselves. But for our businesses. We are determined to do better. To achieve better results. To build better and stronger brands. But even just a few weeks after being back at work in the New Year, those...

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More than just a pretty face…

Your logo is not your brand identity… it is not even your visual identity. It’s at the heart of it, but it’s only one part of the puzzle. It is the most basic visual element that enables people to recognise your brand. But how you visually communicate your brand...

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How is your Silent Salesperson performing?

Websites are your businesses silent sales person, it is the first place a potential customer will go to check you out – the type of work you do, who your other clients are, what awards you have won, your credentials and quality accreditation.

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