Your website and online presence may be the first (and only) contact your potential customer has with you.
To them, it’s who you are.
Your site must instantly project your personality, your story, and your unique qualities — all in one simple message…
…and it must do all this in an instant — before your would-be customer clicks on the next tab.
Whether you need a new design or a refresh, as a Brand Design Agency we design and build your website and digital presence in a way that simplifies your message, creates an instant connection… and effortlessly projects the qualities that inspire your potential customer to act.
As you grow, things can get complicated.
With greater opportunities come bigger competitors…
As you enter new markets, referrals and face-to-face connections may no longer be enough…
If you’re a results-driven company, greater growth might mean greater KPI targets which need to be hit…
Your online presence was adequate, but it’s no longer keeping pace.
You could easily get a solid, slick-looking website. But how would you be certain it will tap into the deep, underlying needs and desires of your audience?
We take a strategic approach to digital and web design that leaves nothing to chance. Before we begin, we cut through the confusion, clutter and complexity in and around your business. Through research, branding workshops, competitor analysis and interviews, we uncover the core message that will create a direct connection with your customers. Your core message is emotional.
It’s intuitive. It’s that ‘gut feeling’ of value, trust and reliability.
We carefully consider every detail of your website and online presence so that your core message is expressed in every nuance. From the look and feel of the custom user interface, the illustrations and photography, to the tone of voice of your video and copy…
…when everything is aligned, your website instantly connects with your audience. It becomes your greatest representative, your best marketing platform and your strongest salesperson.
UX, Design, Development & Testing
With deep clarity of your customer, your brand, and you, everything is custom-made, from the bottom up to create compelling experiences that project your brand personality — and inspire your potential customer to take action.
From a place of deep clarity of you and your customer, we begin wireframing and prototyping your site’s architecture and functionality so that your customer’s desires and expectations are met and exceeded.
Your brand will come through in everything, from the user experience to the interface design, the photography to the content. All videos, images, experiences, and styles will perfectly reflect who you are — and the deeper needs and desires of your audience.
Monitor, Improve and Promote
We will provide you with the training and tools required to continue managing and producing content that instantly communicates your core message. Analytics and other tracking requirements will be put in place, and we will provide ongoing support to maintain your site over the long term.
We can provide plans and designs for campaigns across various platforms in your digital marketing strategy. And we can offer support, recommendations and advice for your SEO, web analytics or tracking strategies.
As our client, once we have guided you through the journey and your objectives have been met, you will always have our support. You will have a strong, cohesive online presence that perfectly reflects your brand — and sparks an instant, effortless connection with your potential customer.
If you’d like to discuss your situation, or you’re just looking for clarity, contact us today.