Our Story

TOTEM was formed back in 2002 by our creative director Colin Byrne, with one simple purpose… to help brands find and live their meaning. To help them discover the reason they exist, beyond making money. And to use that clarity to transform their businesses. How?

People no longer buy brands. They join them. They see the brands they choose as a reflection of who they are and what they stand for. By understanding and authentically living your brand purpose, you act as a magnet for likeminded consumers. People who believe in what you exist to do. Your tribe.

And over the past few decades, our award-winning branding agency has used it to drive creative branding executions that empower clients to adapt, succeed and grow. We have gathered some of the country’s most creative minds, all united by this passion for uncovering purpose. We think from the outside-in, solving problems by putting ourselves in your customer’s shoes. We believe in the power of the truth well told.  And stand for quality being a given, not an aspiration. Always. Every day we see, how when you let your unique qualities shine through in everything you do, your audience feel instant trust and connection. It is transformative.

We are The Meaningful Branding Agency – delivering clarity through simplicity.

People no longer buy brands. They join them. They see the brands they choose as a reflection of who they are and what they stand for. By understanding and authentically living your brand purpose, you act as a magnet for likeminded consumers. People who believe in what you exist to do. Your tribe.

And over the past few decades, our award-winning branding agency has used it to drive creative branding executions that empower clients to adapt, succeed and grow. We have gathered some of the country’s most creative minds, all united by this passion for uncovering purpose. We think from the outside-in, solving problems by putting ourselves in your customer’s shoes. We believe in the power of the truth well told.  And stand for quality being a given, not an aspiration. Always. Every day we see, how when you let your unique qualities shine through in everything you do, your audience feel instant trust and connection. It is transformative.

We are The Meaningful Branding Agency – delivering clarity through simplicity.

Your Team

Introducing your core Branding Agency team who will work directly with you daily. And who will coordinate a unique team of simplifiers, strategists, storytellers, videographers, photographers, illustrators, and digital specialists from our collaborative tribe of creative experts – tailored to meet the specific needs of your project.

 

Introducing your core team who will work directly with you.

Colin Byrne

Creative Director

Oren Little

Studio Manager

Therese Veale

Senior Designer

Brian McCartan

Senior Designer

Stacie Hefferan

Senior Designer

Clodagh Phelan

Marketing Manager